This was found on the side of a building in Portland, Oregon. I had absolutely no idea what it was when I found it. I just thought it looked really cool, how the 'u' is all surrounded by the squarish object.
I had been thinking about using this as a logotype awhile back, but decided against it and went with something else. So I decided to Google 'Unitus Plaza' since I had the photo edited already. Turns out it is a bank! Which conveniently happens to be another type of typography we could find.
I really like how they've used two different kinds of type here - both sans serif, but the one is all lowercase and the other is all uppercase. I think it is interesting how the 'i' does not have a dot on it. No idea what the reason is for that, but I think it turned out quite aesthetically pleasing, at least to me.
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